Are you searching for the top WhatsApp Business API and inbox service provider in India? Do you want to easily connect with hundreds and thousands of users using WhatsApp? Well, you’re in the right spot! Use the WhatsApp Business API to boost your conversations and sales by three times.
Most people open WhatsApp more than 23 times a day. The WhatsApp Business API provides a great way to send personalized messages to users and customers. Compared to emails, which have a 21% open rate, the WhatsApp Business API boasts a much higher open rate. Emails typically have a click-through rate of 2-5%, while the WhatsApp Business API enjoys an impressive 45-50% open rate.
What is WhatsApp Business API?
The WhatsApp Business API is your best tool for effortlessly connecting with a global audience through one of the most widely used communication platforms—WhatsApp. But what exactly is the WhatsApp Business API? It’s a programmable interface launched by WhatsApp in 2018, empowering businesses to send and receive an unlimited number of messages to a vast global audience. This capability enhances the overall customer experience on WhatsApp.
Considering that WhatsApp boasts over 2.2 billion monthly active users, leveraging the WhatsApp Business API becomes even more enticing. WhatsApp notifications achieve an impressive open rate of more than 98%. Another crucial factor to note is the engagement rate, often measured by the click-through rate. In this regard, WhatsApp shines with a click-through rate ranging from 45% to 60%.
Things to look for in a WhatsApp Business API service provider
Choosing the correct WhatsApp Business API service provider poses a challenge for businesses. Several crucial factors need careful consideration to ensure a reliable choice.
Opting for an unofficial or unauthorized service provider may lead to issues. This includes unreliable service and the risk of violating WhatsApp’s terms of service, potentially resulting in the banning of your account.
Here are some key points to bear in mind when selecting a WhatsApp Business Service Provider for your business:
Quick Integration
Ensuring a smooth integration process is crucial. The ease of integrating the WhatsApp Business API with your customer relationship management (CRM) software is essential.
When making your choice, look for a comprehensive communication platform like Getitsms that seamlessly integrates with your WhatsApp Business API. Accessing detailed documentation for the WhatsApp Business API through platforms like Getitsms can greatly assist in the integration process.
Security and Compliance
Ensuring that your WhatsApp Business API service provider follows WhatsApp’s guidelines and policies is crucial. Failure to comply with these restrictions can result in a loss of service. In today’s context, data protection is paramount, especially in adherence to Meta’s rules.
Before finalizing your choice, verify that the WhatsApp Business API service provider aligns with data protection regulations and security standards. Emphasizing security and compliance is vital to safeguard the sensitive information of both users and customers.
Analytics Report
Utilizing WhatsApp Business API service providers like Getitsms offers the advantage of obtaining real-time performance analytics for your broadcast campaigns. These service providers, including Getitsms, furnish detailed analytics reports encompassing metrics such as the number of people who have read the messages, delivery rates, delivery failures, and more. This enables businesses to gauge the effectiveness of their WhatsApp campaigns and make informed decisions based on the provided insights.
WhatsApp Automation
Unlocking endless possibilities, WhatsApp automation allows for the seamless deployment of AI-powered active chatbots to address customer queries. WhatsApp Business API service providers, such as Getitsms, facilitate this process.
Utilize the services of top WhatsApp Business API providers in India, like Getitsms, to craft curated message templates for WhatsApp. As the official WhatsApp business solution provider for Indian companies, Getitsms enables businesses to easily create call-to-action (CTA) buttons tailored for different queries. This streamlined approach enhances customer interaction and engagement on the platform.
Easy Navigation
With WhatsApp Business API service providers like Getitsms, you can seamlessly integrate your favorite marketing tools. These providers, especially top ones in India like Getitsms, make it easy for you to choose and integrate various marketing tools, enhancing the efficiency and effectiveness of your communication and marketing strategies.
Benefits of WhatsApp Business API
Maximize your WhatsApp marketing efforts with the powerful tool of WhatsApp Business API. It’s the ideal solution to meet your business’s WhatsApp marketing goals. Partnering with WhatsApp Business API service providers like Getitsms brings numerous benefits to enthusiasts.
Getitsms stands out as the official WhatsApp business solution provider for several companies in India, making it one of the top WhatsApp Business API service providers in the country. Here are some key advantages of using WhatsApp Business API:
- Effortlessly send promotional messages to an unlimited number of opted-in customers and users through WhatsApp business service providers like Getitsms.
- Automate notifications seamlessly with integrated tools.
- Enhance the authenticity of your business by obtaining a verified green tick on WhatsApp with the assistance of Getitsms. This symbol boosts trust among users.
- Offer live human chat support across an unlimited number of devices to provide personalized assistance.
- Implement WhatsApp chatbots to automate support and sales processes, streamlining interactions for your business.
- Execute retargeting campaigns on WhatsApp using Getitsms to reach and engage your audience effectively.
Top 10 WhatsApp Business API Service Providers in India
WhatsApp Business API service providers offer a range of services to businesses to enhance their communication strategies. This section covers the top 10 WhatsApp Business API service providers in India
1. GetItSMS
Getitsms is a company in India that helps businesses to provide WhatsApp Business API. They offer services like sending lots of text messages at once (called bulk SMS), sending bulk messages on WhatsApp, using voice messages, and sending emails. Getitsms is great for businesses because they can run big messaging campaigns. With Getitsms, businesses can send up to 256 messages to users and customers all at the same time. It’s considered one of the best companies in India that provide these services for businesses using WhatsApp.
Pros:
- Automation for WhatsApp marketing.
- Seamless integration with many applications.
- Showcase multi-product catalog.
Cons:
- Technical knowledge is required for using the platform.
- The user interface of the platform can be confusing for beginners.
Pricing:
The cost of sending WhatsApp bulk messages is $0.0099 per message. Visit the website to know more.
2. Textlocal
Textlocal is a service that helps businesses with bulk SMS marketing. It lets businesses send and receive lots of messages. With Textlocal, users have a pay-as-you-go option, meaning they only pay for what they use. It’s quick and easy to get started — users can begin sending messages within minutes of signing up. Textlocal is recognized as one of the top WhatsApp Business API service providers in India.
Pros:
- Scalable WhatsApp Business API service provider for your business.
- Cost-effective WhatsApp Business API service provider.
- Easy to use user interface.
- Supportive customer support.
Cons:
- Integrating WhatsApp Business API with other systems can create problems.
- WhatsApp Business API message markup cost.
- Limited features in comparison to other WhatsApp Business API service providers.
Pricing:
Per-month and annual plans are available. Visit the website to know more.
3. Wati
WATI is a software-as-a-service (SaaS) platform designed to assist businesses in communicating with their customers. Operating on the WhatsApp Business API, WATI serves as customer engagement software. Recognized as one of the premier WhatsApp Business API service providers in India, WATI enables businesses to conduct personalized conversations with their customers, enhancing the overall communication experience.
Pros:
- Engage with your customers in real-time.
- Personalized conversations.
- Message automation.
Cons:
- WATI is available only for WhatsApp Business API.
- Customer Support problems and issues.
Pricing:
Monthly and annual plans are available. Plans start at $39 per month.
4. Interakt
Interakt provides a wide range of features to automate business conversations on WhatsApp. Using Interakt, you can effortlessly send bulk messages on WhatsApp. The platform also offers services like a shared team inbox and automated chats on WhatsApp, making it a versatile tool for businesses looking to streamline and automate their communication processes.
Pros:
- Quick approval and access to WhatsApp Business API.
- Team productivity report.
- Green tick badge verification.
- Quick integration with e-stores.
Cons:
- There is no chatbot.
- The smart dashboard feature is not available.
- Customer support using email can take 2-3 days.
Pricing:
Interakt has three monthly plans. The starter plan costs Rs. 999 plus taxes for 2000 active contacts. It offers limited features.
5. Gupshup
Gupshup offers a diverse set of communication services tailored for businesses of all sizes, establishing itself as one of the premier WhatsApp business service providers in India. Businesses using Gupshup can send unlimited WhatsApp blast messages and display their product catalogs to customers.
The services provided by Gupshup extend to order notifications, customer support, and more. With advanced features such as real-time analytics and conversational AI, businesses can leverage Gupshup to enhance customer support experiences and overall engagement.
Pros:
- Multiple language support.
- Automatic template selection and translation.
- Reach a wide audience.
- Schedule reminders for follow-ups.
- Reach a Wider audience with multi-lingual support.
- Use AI-based WhatsApp chatbots.
- Use your WhatsApp account as a virtual store.
Cons:
- The cost of the WhatsApp Business API of Gupshup is higher than the cost of other WhatsApp Business API service providers.
- Technical complexity can create problems for non-technical users.
- Integrating WhatsApp Business API with other systems can create problems.
- WhatsApp Business API message markup cost.
Pricing:
Pricing is not listed on the website. Create a request to know more.
6. Delight Chat
DelightChat’s WhatsApp Business API empowers businesses to effortlessly connect with their users and customers. With a user-friendly interface and robust reporting and analytics features, DelightChat’s WhatsApp Business API offers a seamless experience.
Additionally, the platform provides automatic template translation and supports multiple languages, enhancing its versatility for businesses. Utilizing advanced conversation AI technology, DelightChat assists businesses in improving real-time communication and automating customer interactions. It stands out as one of the top WhatsApp Business API service providers in India.
Pros:
- Automated messages to streamline customer interactions.
- Chatbots for improved customer experience.
- Robust analytics.
- Reporting tools for valuable customer insights.
- Labeling conversations as ‘Exchange’, ‘VIP’, and ‘Refund’.
- No duplicate replies with the help of collision detection.
- Manage customer conversations with the help of ticket creation.
Cons:
- A limited number of support tickets are included in the monthly plan.
- Number of unique contacts for sending messages is limited.
- One one-time fee of $25 is charged for the WhatsApp green tick in the startup plan.
- Only email support is provided in the startup plan.
- The response time of emails in the startup plan is 2 working days.
- Charges for premium plans are high in comparison to other best WhatsApp Business API service providers in India.
- Charges for personalized onboarding calls are high in comparison to other WhatsApp business API providers.
- Message markup cost is charged.
Pricing:
Delight Chat provides three monthly plans: Startup, Scale, and Growth. The Startup plan is priced at $49 per month and includes a $25 charge for the WhatsApp green tick. There are additional charges of $50 for each one-on-one conversation lasting 50 minutes.
The Scale plan is available at a monthly cost of $99, while the Growth plan is priced at $299 per month. These plans offer businesses different levels of features and support based on their specific needs and scale.
7. SendinBlue
Sendinblue is a solution provider for WhatsApp Business API, delivering marketing solutions for businesses. This platform comes with various advantages, including multi-channel messaging, advanced reporting features, and automation capabilities. It offers businesses a comprehensive set of tools to streamline their marketing efforts and enhance communication with their audience.
Pros:
- Multichannel messaging
- Automation capabilities
- Advanced Reporting
- All-in-one marketing platform
Cons:
- Limited features in comparison to other WhatsApp Business API service providers.
- A free trial is not available.
Pricing:
Sendinblue plans start at $25 per month.
8. Twilio
Twilio is recognized as a leading WhatsApp Business API service provider in India and is also a specialized marketing partner of Facebook. Businesses can tailor the platform to suit their specific needs. Twilio offers the capability to build an omnichannel for various communication methods, including SMS marketing, push notifications, call tracking, and web chat. This versatility makes Twilio a valuable tool for businesses looking to integrate and manage multiple communication channels effectively.
Pros:
- Omnichannel platform
- Communication channels for VoIP, phone calls, messaging, WhatsApp messaging, and emails.
- A good degree of extensibility and customization.
Cons:
- Technical knowledge is required to get on board.
- Benefits for phone numbers provided by Twilio.
- Lagging customer support.
- Issues in deliverability for sending bulk messages, broadcasts, and emails.
- Service costs can escalate heavily.
Pricing:
The service cost is $150 per month. A free trial is also available.
9. Kaleyra
Kaleyra stands out as one of the top WhatsApp Business API service providers in India, particularly excelling in the realm of conversational commerce. Known for its leadership in this field, Kaleyra offers a comprehensive suite of technology solutions. Its capabilities include media sharing, quick reply buttons, chatbots, auto-replies, and customizable message templates. This makes Kaleyra a valuable choice for businesses looking to leverage advanced features for effective communication and engagement on the WhatsApp platform.
Pros:
- Flexibility in solutions to meet specific business requirements.
- Wide range of services such as multimedia communication, documents, videos, QR codes, and audio files.
- Cutting-edge chatbots for real-time updates.
Cons:
- Limited customer support.
- Advanced chatbots are offered by other WhatsApp Business API service providers.
- A trial option is not available.
- A markup fee is applicable.
Pricing:
Pricing is not available on the website. Visit the website to get a quote.
10. Aisensy
Aisensy is a distinctive platform designed for automating business communication, ranking among the top WhatsApp Business API service providers in India. Aisensy facilitates businesses in effortlessly managing their end-to-end WhatsApp communication.
With Aisensy, businesses can efficiently handle their entire sales processes on WhatsApp. This includes tasks such as chatting with customers, processing orders, facilitating payments, and tracking order statuses. Aisensy offers a comprehensive solution for businesses seeking streamlined and automated communication on the WhatsApp platform.
Pros:
- Chatbots for improved customer experience.
- Robust analytics.
- Reporting tools for valuable customer insights.
- Multiple language support.
Cons:
- Several unique contacts for sending messages are limited.
- Charges for personalized onboarding calls are high in comparison to other WhatsApp business API providers.
- Message markup cost is charged.
Pricing:
Pricing is not listed on the website.
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Which WhatsApp marketing software should you choose
Selecting the right WhatsApp Business API service provider is a crucial decision that requires careful consideration. Here are important points to help you evaluate and choose the best WhatsApp Business API marketing software:
- Outline the marketing goals.
- Evaluate the features. Check if they align with your business needs.
- Experience the user interface, compatibility of devices, and performance of the platform.
- Check integrations with third-party software.
- Evaluate the subscription plans, markup costs, and terms and conditions.
- Investigate the market reputation of the WhatsApp Business API solution provider.
- Evaluate the onboarding and implementation process.
- Schedule a demo to get more insights.
- Check the quality of customer support.
Conclusion
Choosing the right WhatsApp Business API solution provider can significantly impact your business by enabling more personal and efficient communication with your customers.
These service providers offer secure messaging solutions and advanced features like automation and analytics. The ones covered in the article are considered the best in India.
Select the provider that aligns with your business needs, ensuring a positive and seamless user experience. Making the right choice in a WhatsApp Business API service provider can contribute to taking your business to new heights.
